Latest News from the WinRed team

Introducing Recurring Retention: Empowering Donors, Reducing Churn

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Shared by Team • October 16, 2025

Recurring donations are vital for every campaign, with congressional recurring files up 125% last cycle compared to 2020.

WinRed’s upcoming Recurring Retention feature is designed to help campaigns keep more of those supporters by offering donors flexibility.

When a donor wants to cancel a subscription, they will be given options such as adjusting the frequency of giving or skipping a month.