4 New Upsell Features Now Live on WinRed

Since 2019, WinRed upsells have generated more than $400 million for campaigns and committees, and one in five donors accepts one when they see it.

Four new features push that further, handing campaigns and committees sharper control over the wording, personalization, and design behind every post-donation ask. Here's what you can now do:

1. Nudge Widget now runs on upsells too
2. Choose your own accept button text
3. Choose your own decline button text
4. Add Amount Labels to upsell buttons

Together, these four features hand you far more control over what a donor sees on your upsells. Since upsells already convert one in five donors who reach them, even small tweaks to this copy can move real dollars.